When someone searches for a local service on their phone, they rarely wait for a slow page to load. Speed affects both how many visitors stay and how search engines judge your site.
What slows a website down
Oversized images, too many plugins, cheap hosting and heavy page builders are the usual culprits. Each adds a little delay, and together they add up.
Quick wins
- Resize and compress photos before uploading them.
- Remove plugins you no longer use.
- Choose hosting with servers in the UK.
- Keep pages focused, without autoplay video or large sliders.
Local search basics
Alongside speed, make sure your business name, address and phone number are identical on your website and your Google Business Profile, and that each service has its own clear page.
Want us to look at your current site? Get in touch.